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IKEA’s 2014 Catalog App Places Furniture in your Room via Augmented Reality

IKEA App

IKEA have released the 2014 edition of their catalog app to Android and iOS. Following on from their venture into augmented reality last year, this new app lets you place catalog items in your (virtual) room through the use of augmented reality functions on your mobile device.

It’s great to see retailers embrace technology like this. Makes the whole shopping experience so much more pleasant.

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